Retail fit-out and furnishing for a natural cosmetics store
The business Wingsbeat specialises in natural, certified organic skincare and cosmetics. The brand recently relocated its store to a new location that is larger and filled with natural light. Store fit-out The relocation project was developed around a clear direction of freshness and femininity, taking cues from the butterfly in the brand logo. The […]
New look for a Milanese Hair Salon
The project The redesign of Nashi Salon in the Porta Genova area of Milan, the first franchise salon for Nashi Argan, focused on new storefront windows and a reconfiguration of the retail area. The objective was to increase street visibility and make the store immediately recognisable, strengthening the customer journey between services and product sales. […]
New layout and retail fixtures concept for a cosmetics store
The Project The redesign of the Nashi Argan store on Via Dante in Milan included a new layout, new furnishings, updated signage, and redesigned lighting, aimed at significantly improving both the customer experience and the staff’s workflow. The concept Following an in-depth analysis of customer flow and visitor behaviour, a series of targeted interventions was […]